The Doggy Bag: Brock Solid

While I can understand that UFC 93 aired live at 3 p.m., it can probably be expected that a large majority of those who were planning to watch the card in North America were planning to do so during the later broadcast at 10 p.m. EST either with friends or in a bar.

At 7:30 EST I came by the Sherdog Web site in hopes of brushing up my knowledge in advance of heading out in regards to some of the fights by using one of your primer articles. However I was greeted by a very large headline informing me of the outcome of the main event.

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I am not certain why the website decided not to put the results inside of an article with a spoilers title, the only thing that I am certain of is that I won't be returning to this website again.

The $10 I was pitching in to purchase the PPV tonight for me now feels much like a waste as much of the anticipation that I had for the card has been deflated. Thank you ever so much for that.

In the future, might I kindly suggest that news such as who won the decision of a main event be put inside of an article and not splashed across the main page? While this would not normally be a problem, it has to be understood that really a very large number of people were going to be watching this show at a later time.

Best of luck with the website, I'm starting to understand the complaints that so many people have with Sherdog.
-- Jason Webb

Mike Fridley, managing editor: Thanks for the email, Jason. I’d like to rehash an older Doggy Bag response that relates directly to this topic if you don’t mind.

I understand your frustration, but it has long been our policy to deliver the news in an up-to-the-second manner, and that starts with the headline and lead photo. Our staff believes that hiding the news behind “spoiler warnings” and file photos only cheapen the reader’s experience.

Like our colleagues at ESPN.com, who offered no spoiler "warnings" in its links to Sherdog's UFC [93] coverage -- or the recent Olympic Games before they were broadcast, for that matter -- we feel that it is imperative to give the reader the news they visited us for in as much of an upfront format as possible.

I suggest staying off the Internet for a few hours when a delayed showing is your only option. Be certain that we’ll stick it to you every time when you’re trying to avoid mixed martial arts news and results.

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