Ken Shamrock offered little in the way of meaningful resistance at UFC 40. | Photo: J. Sherwood/Sherdog.com
UFC 40 “Vendetta”
Nov. 22, 2002 | Las Vegas
UFC 40 was a seminal event for Zuffa, as the long-awaited Tito Ortiz-Ken Shamrock grudge match opened eyes to new possibilities by shattering previous pay-per-view buy rates.
Headlined by Ortiz-Shamrock, UFC 40 drew 13,265 fans to the MGM Grand Garden Arena for a $1,540,000 gate and proved mixed martial arts, with the right ingredients, could be a viable pay-per-view entity.
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