The Weekly Wrap: May 16 - May 22
The Ultimate Fighting Championship’s marketing train was in full
effect this past week, as the company launched its go-home hype for
UFC 98
The Weekly Wrap: April 11 – April 17
It was promoted as the beginning of a new era for Strikeforce, and
by the time it was over, the tag line proved more prophetic than
anyone expected
The Weekly Wrap: March 21 - March 27
For better or for worse, mixed martial arts fans had the sport of
boxing on their minds this week, as the first pay-per-view event to
feature...
5 Questions for Affliction ‘Day of Reckoning’
As infomercials go, Saturday’s three-hour Affliction “Day of
Reckoning” telecast promises to be relatively painless -- providing
you’re...