The Weekly Wrap: May 16 - May 22
The Ultimate Fighting Championship’s marketing train was in full
effect this past week, as the company launched its go-home hype for
UFC 98
Rising from the Slums
In Brazil, where an estimated 50 million people live in favelas, or
slums, it’s common for a child to dream of changing his or her life...
The Weekly Wrap: Feb. 7 - Feb. 13
Several details emerged regarding how the Strikeforce promotion
plans to usher in a new era with its Showtime and CBS television
contracts
